Roles
Content Strategy
Copywriting
Motion Design
Visual Design
Tools
Figma
Adobe After Effects
Lottie
As a Senior Product Designer at Mariana Tek, I had the opportunity to design the company's annual Year in Motion feature, a favorite among our boutique fitness clients and their customers. For the first time at the company, I introduced animations to create a more immersive experience in the mobile app.
This personalized end-of-year recap celebrates users' fitness journeys at their local studios. Inspired by Spotify Wrapped, it highlights key stats like total classes taken, minutes spent in class, top instructors, favorite workout times, and more. As of February 2025, our 2024 Year In Motion feature brought in 150k total views, a 20% increase in social shares YoY, and a 8% increase in class bookings YoY.
Process